Press

BEST OF 2011

We are very proud of winning the Austin Chronicle Best of 2011’s Award for our No-Fire S’more. You can read the article at Austin Chronicle right here. Here is an excerpt from the write up.

Ah, s’mores, those flaming emblems of youth. Remember the magical camping trips, gorging on the gooey concoctions until you passed out next to the fire, then waking up covered in that wholly unique glaze of dirt, sugar, and the occasional small stick or pebble? Those days of innocence are not lost, friends! Revisit the hypoglycemic comas at Cupprimo; this creative “cupcakery” has brought our old friends marshmallow, chocolate, and graham cracker together with popular new kid cupcake to create the s’more cupcake, an incredibly sticky mash-up of deliciousness. All the childhood fun, none of the burn risk! Also, no bears.

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